Fishing in Iceland can be a rewarding and unforgettable experience, but if you don’t know the right places or times to go, you might be disappointed. Recognising this, the staff of Iceland Fishing Guide Tour Company decided to share their secrets and decades of experience of fishing in Northern Iceland. Iceland Fishing Guide places special emphasis on keeping its operations on a personal scale and Matthías, the manager, says that they form friendships rather than business relations. “All our guides are experienced fishermen from the area who have amassed a great deal of knowledge about the region through the years. As a result we are almost always able to find something which suits our customers’ needs and this summer we’ve never failed to yield at least one fish,” says Matthías. Working on a relatively small scale has given the company freedom to change locations as the fish pop their noses up, instead of being bound to a specific location. “This gives our customers the opportunity to tailor their experience according to their needs.